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September, 2013 - March, 2014: Read all articles in the Protech News Center
PRESS RELEASE: Feb. 25, 2014: ACPE Successfully Launches Cetrom-hosted Protech Cloud Business Solutions
PRESS RELEASE: Jan. 29, 2014: Protech Releases eBook to Detail How Associations Can Achieve Seamless, Multi-channel Experiences for Members
PRESS RELEASE: Dec. 19, 2013: Protech Shortlisted for 2013-14 Cloud Awards Program
PRESS RELEASE: Nov. 21, 2013: Protech to Exhibit Cloud-based Association Management Software at Industry Conferences in Washington, D.C.
PRESS RELEASE: Sept. 19, 2013:Protech Announces Max-capacity Crowd at Annual User Conference.
ANNOUNCEMENT: Microsoft Worldwide Partner Conference 2014, Washington, D.C. July 13-17: Experience Microsoft Worldwide Partner Conference (WPC) with Protech for the annual, global convergence of Microsoft’s top partners. It’s where we come together to network, drive business growth and identify new profitability opportunities. This year at WPC, the focus is on key trends that represent the most profitable models for partners. Introducing 5 major focus areas - Cloud, Big Data, Mobility & Devices, Enterprise Social, and Leadership, Sales & Marketing.
ANNOUNCEMENT: ASAE Annual Meeting & Expo 2014 Conference in Nashville, Tennessee August 9-12: Come visit the Protech booth #629! If you haven’t already, register at ASAE Annual Meeting & Exposition. ASAE’s Annual Meeting & Expo offers ways to help association executives transform ideas into solutions with more than 120 innovative learning sessions. Challenges became accomplishments in the world-class Association Solutions Marketplace.
Though many companies and nonprofits have embraced social media, these same organizations struggle touse social media effectively. From the top, leaders don’t know how to evaluate success with social media. To the middle, where managers don’t know the “right” content to share and where. To the foundation, where staff are eager to participate but lack the guidance to engage on social media meaningfully.
To address the reality of social media and help businesses navigate this new medium, Forbes offers advice on what organizations should avoid:
Source: Introducing ’10 More Don’ts Of Corporate Social Media’
For many nonprofits, marketing is an unfamiliar part of operations. It isn’t necessarily tied to sales or even donations. Marketing is simply a path to fulfilling donor and member needs, and there are no hard-and-fast truths. Every nonprofit must identify which strategies will work for their community and mission. Consider these suggestions to help your nonprofit brainstorm marketing ideas that will make the best impact.
Source: Eight Basic Steps to Marketing Your Nonprofit Organization
Just because many nonprofits face limited resources, it doesn’t mean these same nonprofits can’t follow a strategic online marketing plan that bolsters the brand and drives online donations. Consider these fundamental ways to make the best use of online marketing, even with limited budgets and staff.
Source: 10 Marketing Strategies For Non-Profit Organizations
The nature of nonprofits is to focus on their communities and missions. But in order do that, nonprofits must also focus on money, specifically raising money to continue their missions. This is not a simple process. It is ongoing and should be constantly evolving. But it does start with some basics that any nonprofit can employ.
Source: How to Raise Money for Non-Profits
Historically, December is a big month for charitable giving and, in particular, online donations. As such, many fundraisers focus on their year-end efforts. But this doesn’t mean waiting until December. You need to start planning sooner, such as in early September, to nurture the donors you have and build relationships with new prospects as you lead up to your December campaign.
Source: Is September the new December?
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