Lessons Learned: How We Took Our Event Virtual in 5 Weeks

Lessons Learned: How We Took Our Event Virtual in 5 Weeks

Like so many events, Protech’s Fusion Customer Conference was forced to go virtual due to the Coronavirus (COVID-19) pandemic. Fortunately, we were able to find another way to deliver our conference to customers, and even double event attendance.

So, how did we pull it off? Join Protech Marketing Director Liz Palm and Marketing Communications Specialist Heather Hughes as they discuss the transition to a virtual event and answer your questions about virtual conferences.

What worked? What didn’t? How did Protech maintain value for event sponsors? How did we decide on Microsoft Teams as the conference platform? What advice do Heather and Liz have for associations planning their virtual conferences in the near future?